Is Beats By Dre in Trouble? Timbaland Joins SMS Audio As Investment Partner

This is Huge!

Super-producer Timbaland has joined SMS Audio, LLC as an investment partner and member of the board of directors.

SMS Audio, LLC a premier audio headphone and accessories brand from Curtis “50 Cent” Jackson, announced the partnership today.

“50 Cent has created an aspirational audio brand that produces the highest caliber of headphones on the market,” said Timbaland. “I’m looking forward to working with 50 and being part of a company so eager to bring studio-quality sound to music fans all over the world.”

“As an entrepreneur in the music industry, I have great respect for Timbaland and his evolving role as a producer, artist and influencer,” said 50 Cent, CEO of SMS Audio. “I welcome his expertise and guidance. Timbaland will be a huge asset to the SMS Audio team as we move forward with new and innovative audio products.”